Episodes

6 days ago
6 days ago
In this episode of the Women's Agency Podcast, Arlia Hoffman had a deep conversation with Jacqueline Robinson from the Feminine Intelligence Agency. They discussed Jacqueline's dual roles as a wife and mother, and her evolving career as an intimacy and business coach with a focus on AI.
Jacqueline shared insights into her organic approach to AI, her personal journey through marriage, and her mission to empower women by helping them unlock their inner intelligence and personal power.
They discussed the profound impacts of AI, building self-intimacy, and evolving in both personal and professional spheres.
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women in business and their impact.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About Jacqueline Robinson
Jacqueline L. Robinson is an oracle, strategist, and mentor for high-level visionaries, leaders, and entrepreneurs. She specializes in energetic recalibration, feminine business intelligence, and power restoration—guiding women to expand their capacity for wealth, leadership, and embodied presence.
Her work dissolves interference, restructures the way power moves through the body and business, and initiates women into a deeper, more undeniable expression of who they are. She leads women beyond force and effort—into a state where influence, prosperity, and impact become a natural extension of their presence.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast and media presence.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency:
Website | LinkedIn | Facebook | Instagram

Monday Mar 17, 2025
Monday Mar 17, 2025
In this episode of the Women's Agency podcast, host Arlia Hoffman interviewed Mildred J. Mills, an acclaimed author and coach. Mildred shared her inspirational journey from growing up as the third of 17 children on a cotton farm in Alabama to becoming a successful IT professional, author, and mentor.
She discussed her best-selling memoir 'Daddy's House,' her transition from corporate America to volunteering and coaching, and the impactful stories from her podcast 'My Cotton Patch Moment.'
Mildred emphasized the importance of resilience, overcoming obstacles, and the power of storytelling in healing and inspiring others.
About Mildred
If you are seeking inspiration to overcome life's challenges or build a more inclusive culture, my story and experiences offer powerful lessons and guidance.
I’m Mildred J. Mills, author of "Daddy's House," and my journey has taken me from the cotton fields of Alabama to stages and boardrooms around the world, sharing insights on resilience, truth, and belonging.
Growing up as the third of seventeen children on a sixty-acre cotton farm in Wetumpka, Alabama, I learned the meaning of hard work and perseverance early in life. Picking over two hundred pounds of cotton a day wasn't just a chore; it was a testament to the resilience and determination instilled in me by my parents, Abraham and Mildred Billups. This work ethic became the foundation of my professional and personal journey.
Website | LinkedIn | Mildred's Book
The Women’s Agency Podcast. is presented by The Women’s Agency and recorded at Atlanta Cumberland Coworking & Office Space | Serendipity Labs
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women in business and their impact.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast and media presence.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency:
Website | LinkedIn | Facebook | Instagram

Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
In this episode of the Women's Agency Podcast, host Arlia Hoffman welcomed Natalie Southwell, founder and CEO of Essence of a Woman, LLC.
Natalie shared her journey from a career in software engineering and IT management to becoming a leadership coach, emphasizing her dedication to empowering women. She discussed the challenges she faced, including codependency and burnout, and the transformational moments that led her to write her book, The Dangers of Ignoring Your Heart's Whisper.
Natalie now focuses on holistic coaching, combining her personal and professional experiences to guide women in leadership roles.
She and Arlia explored themes of self-leadership, personal growth, and the importance of listening to one's inner voice.
The Women’s Agency Podcast is presented by The Women’s Agency and recorded at Serendipity Labs Atlanta Cumberland.
About Natalie
Natalie Southwell is a highly accomplished professional with a profound background in professional and personal development. She is the owner of The Essence of a Woman, LLC, a transformational platform for professional coaching, consulting, and speaking.
Natalie held top leadership positions in Information Technology (IT) for over 20+ years. She prides herself on diversity which is exemplified by diverse roles she has held with Cyber Security as the PMO Manager, IT Legal as the Sr. Manager leading System Engineering, and in Supply Chain IT as a Sr. Manager for Software Engineering. Her primary focus was the advancement of cutting-edge technologies and delivering high-quality implementations. Throughout her tenure, she consistently drove technical excellence across various facets of the business.
As the owner of The Essence of a Woman, LLC, Natalie uses her experiences to guide others toward healthier, more fulfilling careers. She aims to foster freedom and create a lasting positive impact by investing in the lives of women. Outside of her professional achievements, Natalie is a loving wife of almost 30 years, a proud mother, and a grandmother.
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women in business and their impact.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast and media presence.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency:
Website | LinkedIn | Facebook | Instagram

Monday Feb 10, 2025
Monday Feb 10, 2025
In this episode of the Women's Agency Podcast, host Arlia Hoffman introduced the new Creative Lab studio space at Serendipity Labs, Atlanta Cumberland.
Joined by Lab Manager Molly Breiding, they discussed the concept of co-working, the variety of office spaces and memberships available, the benefits of a flexible work environment, and the vibrant community atmosphere at Serendipity Labs.
Molly also shared upcoming member events and the importance of customizing experiences to fit diverse business needs. They touched on the convenience of amenities like a cafe and a gym, and emphasize the collaborative and supportive environment that fosters business growth.
Exciting news! This show and future episodes of The Women's Agency Podcast are sponsored by Serendipity Labs. We’re thrilled to be recording from their state-of-the-art Creativity Lab, a space designed for innovation, collaboration, and high-quality content creation. A big thank you to Serendipity Labs for supporting women’s voices and deepening our impact!
About Serendipity Labs
Gather the team & join us at Atlanta-Cumberland for a collaborative work experience! Discover why we have over hundred 5-star reviews & see how Cumberland is the best fit for your business. Get it touch to start planning your next team workday today!
Serendipity Labs was founded in 2011 with a vision to build a network of inviting, inspirational workplaces, combining state-of-the-art design, technology and security with the highest service level standards to deliver a consistent and peerless workplace experience through company-owned and managed locations in over 30 urban and suburban locations across the country.
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women in business and their impact.
This show is produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast and media presence.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Website | LinkedIn | Facebook | Instagram

Tuesday Aug 27, 2024
Writing Your Life: Anita Henderson on Authentic Entrepreneurship
Tuesday Aug 27, 2024
Tuesday Aug 27, 2024
On this episode of The Women’s Agency Podcast, host Arlia Hoffman talked with Anita Henderson, who is the author of “The Minimalist Entrepreneur” and is The Author's Midwife. Anita is an experienced business owner, who went from corporate burnout to becoming a successful minimalist entrepreneur.
Anita shared her insights on the role of clarity, simplification, and focus in her business, her challenges with procrastination and perfectionism, and the importance of trusting oneself.
They also explored Anita's role as The Author’s Midwife, talking about her unique process for guiding clients through writing and publishing their books, her effective strategies for overcoming writer's block, and the deep fulfillment she experiences as clients' books come to life.
Tune in to learn more about entrepreneurial minimalism and how to successfully navigate the self-publishing world.
About Anita
Entrepreneurship wasn’t Anita’s goals list early in her career. She wanted the professional title, the corner office with the window, the assistant right outside her door, the fat paycheck, the expense account, and all the other benefits of corporate success. She got all that, then got burned out. When an unexpected opportunity landed in her lap, she jumped at it. Entrepreneurship called out to her loud and clear. That was more than twenty-five years ago.
Since then, she has started two companies (one a partnership), written several books, and dipped her toe back into corporate a few times before finally retiring from the 9-to-5 more than a decade ago. Anita has also hosted a radio show, an internet TV program, and a podcast.
Known as The Author’s Midwife, she now enjoys guiding C-suite execs and seasoned entrepreneurs to write, publish, and leverage their books to position themselves as authorities. As an author coach and book publishing strategist, she shares the secrets to writing and publishing a bestselling and award-worthy book through her Write Your Life Author Coaching Program.
She is the author of Becoming the Minimalist Entrepreneur: Lessons Learned From My Journey to Work Less, Earn More, and Play More. Her greatest joy as a business owner is learning from her mistakes and failures. There have been many, which means she’s learned a lot. But the growth and rewards have been instrumental in making her the leader and the minimalist entrepreneur she is today.
Website | LinkedIn | Instagram | YouTube
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women's lives, business, and empowerment.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency:
Website | LinkedIn | Facebook | Instagram

Wednesday Jul 17, 2024
Innovating Migraine Relief and AI Technology, with Lisa Erickson, Migraine Magick®
Wednesday Jul 17, 2024
Wednesday Jul 17, 2024
In this episode of the Women's Agency Podcast, host Arlia Hoffman had a fascinating conversation with Lisa Erickson, an innovator in holistic migraine relief and AI applications.
Lisa shared her transformative journey of creating Migraine Magic, a groundbreaking remedy for chronic migraine, influenced by her own and her daughter's experiences. She also explained her passion for AI, discussing how she integrates technology with wellness, and provides insights on how AI can streamline business processes for professional women.
Arlia and Lisa discussed the potential of AI, practical applications in everyday life, and the importance of blending personal beliefs with professional endeavors.Tune in to learn more about Lisa's holistic approach to health, her AI-driven business strategies, and her advice on navigating the evolving landscape of artificial intelligence.
00:00 Introduction to the Women's Agency Podcast
01:18 Meet Lisa Erickson: Holistic Migraine Relief and AI Expert
02:57 Lisa's Journey with AI and Business Integration
05:13 The Power and Potential of AI
17:13 Lisa's Personal Story and Migraine Magic
21:24 Merging Business, Spirituality, and AI
26:36 Practical AI Tips and Future Insights
32:05 Thrift Shopping and Final Thoughts
37:28 Conclusion and Contact Information
About Lisa Erickson
Lisa Erickson is a remarkable figure in the holistic migraine relief industry and an innovative AI expert. Known for her brand Migraine Magick®, Lisa leverages her background as a transformational coach and migraine expert to provide comprehensive relief solutions.
She combines nervous system recalibration, proprietary remedies, and deep energetics to offer immediate pain relief and address the underlying causes of migraines. Her treatments are specifically tailored for professional women suffering from chronic migraines.
Lisa's groundbreaking work has been featured in prominent publications such as Glamour, Woman's Day, and Elle, establishing her as a leading expert in holistic migraine relief. Inspired by her own and her daughter's struggles with chronic migraines, Lisa created her brand with a personal mission to help all women feel migraine-free.
In addition to her expertise in migraine relief, Lisa is also fascinated with AI. She recently launched her AI Biz Agency, The AI CHANEL which achieved $35k in sales within just three months. And she is in the middle of publishing her GPT Book; Limitless AI: The Holy Grail of Rejection proof and prosperous prompts.
Her passion for AI, combined with her holistic approach to health, positions her as a pioneer at the intersection of technology and wellness. For more information about Lisa Erickson and her holistic approach to migraine relief, visit her website Migraine Magick® or DM her on Facebook.
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women's lives, business, and empowerment.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency: Website | LinkedIn | Facebook | Instagram

Monday Jul 01, 2024
Empowering Small Business Success with Marika Ponton
Monday Jul 01, 2024
Monday Jul 01, 2024
Host Arlia Hoffman is joined by Marika Ponton, an accomplished businesswoman and profitability coach, who shared her inspiring journey from a CPA to a successful business owner.
Marika discussed her transition from auditing to owning a business, the challenges she faced, and how leveraging Office Angels' virtual support was pivotal for her success. She stressed the importance of financial literacy, creative problem-solving, and understanding one's financials to achieve business success.
Marika also talked about her role in coaching small business owners to improve their financial health and operational efficiency. Her message to women entrepreneurs centers on being unafraid to take risks, seeking help when needed, and always staying on top of their financials.
About Marika:
Born and raised in Nevada, Marika Ponton achieved her CPA license and started her public accounting career.
For the next 15 years Marika earned technical expertise by auditing hundreds of public and private company financial statements and assessing their internal controls. Always seen as an outlier in the auditing industry with her trademark outgoing Marika personality, she bridged the gap between external auditors and client teams that didn’t always feel comfortable sharing all the details of their financial statements.
She went on to purchase her own company and grew it to a highly profitable location. Owning a small business proved to be significantly harder than being a CPA, she utilized Office Angels for administrative and human resources support, and the flexibility that came from as-needed Virtual Professionals transformed the efficiency and operations of the location;
She now leads Office Angels’ continuing strategic mission to help small businesses flourish!
It was a natural progression for Marika to become a Profitability Coach. She is able to analyze and assess financials and operations and she thrives on being a Secret Weapon behind the scenes.
She acts as liaison between clients and their financials and coaches’ others on how understanding them can help them achieve their goals!
Combine a CPA’s in-depth accounting background, the outgoing personality of a business development professional, and an unwavering drive to help small business owners command their businesses to achieve growth or exit goals and you have Marika E. Ponton (MEP).
Connect with Marika:
00:00 Introduction and Guest Welcome
00:30 Marika's Journey in Accounting
01:08 Transition to Business Ownership
05:53 Challenges of Small Business Ownership
09:55 Financial Management and Coaching
13:53 The Importance of Budgeting
17:35 Identifying Financial Missteps
18:06 Coaching Business Owners on Financial Literacy
18:53 The Importance of Role Alignment in Business
22:36 Flexible Solutions with Office Angels
24:49 Becoming a Profitability Coach
25:52 Empowering Women in Business
26:55 The Value of Financial Awareness
29:32 Lessons from Grandpa: Embracing Mistakes
31:57 Final Thoughts and Contact Information

Thursday May 02, 2024
Thursday May 02, 2024
On this episode of the Women's Agency Podcast, host Arlia Hoffman welcomed Diana Murphy of Diana Murphy Coaching, a mindset and life coach for leaders, entrepreneurs, and business owners.
In a deep conversation, Diana shared her journey from starting as a weight loss coach to becoming a mindset and life coach, focusing on helping individuals achieve growth without burnout. She discusses the importance of intuition, the transformation she underwent during her divorce, and how it impacted her personally and professionally.
Diana emphasized the significance of trusting oneself, slowing down, creating white space for creativity, and the process of healing and growth through life's transitions.
They explored how personal challenges can inform professional practice and the importance of self-awareness and self-trust in overcoming obstacles and finding fulfillment.
About Diana Murphy, Diana Murphy Coaching
Diana Murphy is a life and mindset coach for leaders. She helps fuel her clients’ ability to innovate, transform, and disrupt while they create massive impact.
A classic Chicago girl chasing success, she’d check all the modest Midwesterner boxes. From marrying (and later divorcing) her best friend to moving to New York City for medical sales and then to Lincoln, Nebraska, for a higher-level sales role, she’s no stranger to change. Little did she know that she’d take part at the ground level in helping bring the StrengthsfInder to life at the Gallup organization.
Though Gallup was her dream job, she realized that a leader like herself needed more room to grow — inspiring her to become a coach.
Today, you’ll find Diana supporting her coaching clients through their transitions, behind the mic, facilitating powerful conversations on The Leader’s Table Podcast, and living her most delicious life in Atlanta.
About The Women's Agency Podcast
The Women's Agency Podcast covers stories of women's lives, business, and empowerment.
This show is presented and produced by The Women's Agency, and hosted by Arlia Hoffman.
About The Women's Agency:
The Women's Agency is a full-service production and coaching firm for women in podcasting.
Founded by Arlia Hoffman, The Women's Agency was founded on the principles of collaboration, generosity, and amplifying women's voices.
After years of coaching women, leading women's groups, and leadership development, Arlia began working in podcast production. She now combines her expertise in both fields to bring women all the resources they need to create a professional podcast.
The Women's Agency serves women podcasters, aspiring podcasters, and other women-owned professional services firms in the online space.
The Agency offers coaching, concept development, full-service podcast production, graphic design, marketing strategy, audio and video editing, media presence coaching and more.
Connect with The Women's Agency:
Website | LinkedIn | Facebook | Instagram